Anti-consumerism Or Become The Bathroom Industry Bailout Straw

When we go through the "I consume my patriotic" era, facing the ecological crisis of resources, in the face of values and education crisis, "anti consumption" army is growing up. Compared to chop hand party, anti consumption may be more rational, more in line with the national respected thrift, green consumption concept.

Consumer spending to fill the post shopping experience vacancy

The real meaning of anti consumption and does not consume, but to avoid impulse spending, reduce the use of disposable consumer goods, advocate the durability of product consumption, and provide customer service service products, prolong the service life of the product, to provide a positive experience "shopping". Today, the shopping experience of grace, and after the shopping experience is rarely mentioned, in the face of this vacancy in the consumer market, anti consumption just gave the market a best hole.

In 2017 ten pointed out that the "consumer trends", in the past year, "disposable culture" like Waterloo suffered a blow, along with the enhancement of people's awareness of environmental protection, the durability of goods made positive "shopping experience", buy story is to enhance the link between consumers and the brand, a brand, consumers, society and win-win. Rather than do chop hand party also learn to cover their wounds.

Last year, a piece on the Internet, "the past, what bad things will want to repair, now, what bad things have to change", this sentence is not hot, people are longing for the past "sewing for another three years" of the day, this is not consistent with the development trend of the modern society. It reflects the consumer durable goods and commodities demand maintenance service.

Anti consumption to meet the "big environmental protection" trend

Anti consumption not only cater to the mainstream value of consumer demand, but also to meet the "big green" trend. As a result, some countries have introduced policies to support consumer spending. The French government introduced a law in March 2015, forcing home appliance manufacturers to provide at least two years of warranty services. The Swedish government also launched an anti consumer policy this year, the policy provides that as long as the object to the repair shop, you can get VAT relief. China also proposed in 2016, actively promote green consumption.

It is a battle of ideas that the precursor or consumption change? It is the concept of environmental quality and anti consumer advocate, a stamp in today's society this pain point, and we often hang in the mouth "consumption" also agree without prior without previous consultation. If the bathroom brand to the pursuit of sustainable development, which is certainly the opportunity, companies are labeled "anti consumer" brand label, but also reflects a corporate social responsibility.

For most of the bathroom companies, anti consumerism may bring vitality to them, forcing companies to meet the needs of consumers with product quality and technological innovation.